Recently, a Vietnam Airlines flight from Hong Kong arrived safely at Noi Bai airport (Hanoi). This is the first commercial flight connecting Hanoi and Hong Kong following a three-year break due to the Covid-19 pandemic. Ngo Tri Hung, the representative of Vietnam Airlines in Hong Kong, stated that Vietnam Airlines was the first Vietnamese airline…
Many people are confusing the use of these words: reporting, analysis, and insight. This article hopes to shed light on the three terms. Reporting Reporting is the first step of working with data. It is the process of organizing data into informational summaries in order to keep track or monitor if the campaign is effective.…
Following the success of the Golden Bridge in Da Nang, the Kiss Bridge is being built in the south of Phu Quoc Island. The structure is expected to become a new symbol for Vietnam tourism. The Kiss Bridge is right next to the “Mediterranean town” on the southwest coast of Phu Quoc island. The idea…
The European Union (EU) has introduced new regulations on allowing passengers to use the internet and make calls on board via 5G networks. Accordingly, the European Union (EU) has approved regulations allowing passengers to access the internet and make calls on board. Airlines will equip a 5G connection system instead of selling low-speed Wi-Fi access…
Market research in general and tourism market research in particular remain strange concepts in Vietnam. However, in the post-pandemic uncertain context, making data- and insight-driven forecasts is more important than ever. Instead of guessing based on impersonal feeling and judgment, people gradually care more about surveys and researches. Refer to 4 criteria below to choose…
Following the rebrand journey and the new release of the latest Outbox Insight report “How Vietnamese are reconnecting with outbound travel?,” The Outbox Company (referred to as Outbox) will focus mainly on the keywords “data” and “insight” in their activities. These two concepts are sometimes confused or misunderstood. Known as an industry expert with many…
Nowadays, outbound travel is no longer a privilege of a few, like elites or business travelers. More and more people can manage to take one or even many trips abroad every year, but when the COVID-19 epidemic spread all over the globe. Nevertheless, the travel interruption in the last two years cannot suppress the robust…