Surveys are one of the most popular market research methods. On the basis of generating a large amount of data, it plays an important part in the development of marketing strategies for businesses. In the survey process, digging deep to find useful, valuable, and personal information is a very necessary step. And an in-depth interview…
Domestic tourism plays an important role in Vietnam’s tourism. Last year, after reopening, despite missing the target of welcoming international visitors, Vietnam has “exploded” in domestic tourism. In 2022, Vietnam recorded a strong growth in domestic tourists. It reached 101.3 million arrivals, up 168.3% of plan, exceeding pre-pandemic levels. Domestic market size before the pandemic…
Lately, China announced it would welcome international visitors back from January 8, 2023. In particular, the country will drop quarantine requirements to travelers. The information makes both domestic and foreign travelers happy. After the prolonged zero-COVID policy, the world’s top travel market is finally open. As forecasts, China remains to be a desirable outbound market…
Market research helps businesses and organizations strengthen their reputation, increase brand awareness, understand market segments and trends in the market, and improve product marketing effectiveness. Let’s take a look at some of the brands that developed based on market research. Starbucks Starbucks is the largest and most successful global coffee shop chain today. One of…
2022 came to an end. The tourism industry has been recovering since last summer. 2023 is still expected to explode when travel sentiment and confidence keep rising, along with the new trends coming. Although the pandemic has passed, its “echo” is still there. This changes the psychology, behavior and trends among tourists. New travel trends…
The first Siem Reap – Hanoi flight of Angkor Air landed safely at Noi Bai International Airport (Vietnam) with a total of 68 passengers. Accordingly, the first direct flight route connecting the two cities of Siem Reap and Hanoi of Angkor Air will be operated with a frequency of 3 times a week, on Tuesdays,…
Marriott’s Edition Hotels brand announces plans to expand globally. The brand’s portfolio will grow to 30 hotels by 2027. Edition Hotels currently operates 15 hotels worldwide, with another five opening next year in Rome, Mexico, Singapore, Jeddah, and Tokyo. Expansion will continue into 2024 with contracts at destinations such as Lake Como and the Red…