A Data-Driven Guide for Hoteliers: What Drives The Booking and Spending Decisions of Vietnamese Travelers?
Vietnam’s hospitality industry is entering a defining chapter. As domestic tourism flourishes and international travel gradually rebounds, hoteliers are under pressure to adapt faster than ever. According to Statista, the Hotel market in Vietnam is projected to reach a revenue of US$1.68bn by 2025. The market is expected to grow annually at a rate of…