The behavior of independent tourists in the Q2-2023

In Q2, the majority of Vietnamese tourists continued to choose independent travel, which increased by 4.2% compared to the first quarter. This shows that although the COVID epidemic has long ended, tourists still prefer independent travel. Additionally, the development of information technology and tourism communication platforms also contributes to this trend. This proves the potential…

Travel purpose and motivation of tourists in Q2/2023

According to Vietnam Travel Market Tracker Q2/23, the travel motivations of Vietnamese tourists in Q2/2023 were diverse, with relaxation and visiting friends and relatives being the two most popular purposes. Work-related purposes ranked lower. There were some interesting differences in the travel motivations of different age groups. Gen Y tourists were more likely to travel…

Thailand records first tourism deficit with Japan

Thailand saw a tourism deficit with Japan for the first time during the first half of 2023. From January to June, 497,700 Thai tourists visited Japan, while only 326,347 Japanese nationals arrived in Thailand. This is a significant change from 2019, when Thailand welcomed 1.88 million tourists from Japan and 1.78 million travelers from South…