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Exploring Technology Adoption Among Vietnamese Travelers

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Report Overview

Vietnam has emerged as one of the fastest-growing digital economies in ASEAN, with over 78 million internet users and a social media penetration rate of 73.3%. This robust digital infrastructure creates a fertile ground for travel technology, yet challenges remain in bridging the gap between common platforms and the adoption of more advanced technologies such as e-tickets and virtual assistants.

The “Exploring Technology Adoption Among Vietnamese Travelers” report offers a comprehensive analysis of how Vietnamese travelers are embracing technology, while uncovering opportunities and barriers to its widespread adoption in the tourism industry.

Language: English

What you will learn from this report?

  1. Vietnam Digital Landscape
  2. Technology Usage Among Vietnamese Travelers
  3. Travel Tech Perception In Vietnamese Travelers
  4. Expectations in Future Travel Tech Adoption
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Vietnam Outbound Trends – Summer 2024

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Report Overview

Did you know that Vietnam’s Outbound Travel Sentiment Score™ is 124.9, equivalent to the average for the Asian travel market and ranking third in Southeast Asia? While this indicates a fairly positive level of enthusiasm, it is also important to note the significant changes in the behavior of Vietnamese tourists, such as travel readiness, destination choice trends, and the impact of the economy on how Vietnamese travelers plan their travel spending.

The “Vietnam Outbound Trends – Summer 2024” report provides a comprehensive and in-depth analysis of the Vietnamese outbound tourism market landscape for summer 2024, highlighting notable trends in travel behaviors and key travel demographic characteristics of the market.

Language: English

What you will learn from this report?

1. Travel Outlook
2. Travel Behaviors
3. Demographic Trends

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Vietnam Travel Landscape 2024

Vietnam Travel Landscape 2024

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Report Overview

In 2023, Vietnam’s tourism showcased a compelling narrative of triumphs and challenges. Exceeding its initial target of 8 million foreign visitors, the country welcomed over 12.59 million tourists, highlighting a commendable recovery despite trailing regional peers. The global economy’s uncertainties impact travel spending to some extent, yet the tourism industry is resilient, witnessing a worldwide resurgence. While regions beyond Asia have fully recovered, Asia, including Vietnam, faces mixed recovery speeds, notably in air connectivity.

Southeast Asian countries like Singapore, Indonesia, and Vietnam lead the tourism resurgence. China’s slower economic recovery affects outbound travel, urging Southeast Asian nations to explore new markets. Vietnam’s international source markets display a diverse mix, primarily from East Asia. In 2024, cultivating existing markets, especially South Korea, Thailand, and Taiwan, is crucial. India emerges as an opportunity, reflecting a potential shift in the long-term tourism landscape.

Explore more interesting insights into Vietnam’s dynamic landscape of travel and tourism – “VIETNAM TRAVEL LANDSCAPE 2024”, offering a detailed analysis of the current state and future prospects of Vietnam’s tourism industry.

Language: English
What can be found in this report?

  1. Vietnam Tourism’s Achievements and Challenges in 2023
  2. Travel Landscape 2024
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Vietnam Travel Landscape: Key 2024 Insights to Navigate 2025

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Report Overview

In a rapidly evolving travel landscape, understanding consumer behavior and emerging trends has never been more critical. The report Vietnam Travel Landscape: Key 2024 Insights to Navigate 2025 aims to equip businesses, stakeholders, and industry professionals with actionable insights to thrive in a dynamic environment. This report delves into the travel patterns and behaviors of Vietnamese wanderlust enthusiasts, offering a comprehensive outlook for strategic planning in 2025.

Language: English

What you will gain from this report?

  • Key travel trends and consumer behaviors emerging in 2024.
  • Data-driven insights to refine strategies and enhance offerings in 2025.
  • A powerful resource served to anticipate future shifts in Vietnam’s travel industry.
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Vietnam Travel Tech 2024

12,000,000 ₫

Report Overview

Vietnam’s travel technology sector is experiencing an impressive transformation, driven by its robust digital infrastructure, high internet usage, and widespread social media engagement. This digital environment fosters innovation in travel technology, bolstered by strategic digital transformation efforts from both government and private sectors. The main goals are to enhance visitor experiences and improve operational efficiency.

The Vietnam Travel Tech 2024 study presents a comprehensive analysis of Vietnam digital landscape and the adoption of technology by Vietnamese travelers. This examination includes a thorough exploration of the usage patterns within the realms of Online Travel Agencies and Mobile Wallets. The findings reveal a significant inclination among Vietnamese travelers and their expectations towards leveraging digital platforms for their travel needs.

Language: English

What you will gain from this report?

  1. An overview of the current application of technology in the Vietnam travel industry
  2. The demands, behaviors, and expectations of Vietnamese travelers toward travel tech
  3. Emerging travel tech trends and challenges for businesses and destinations
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