The Outbound Travel Sentiment Score™ – the metric assesses travel international demand trends
Any industry must have a proper understanding – a deep understanding of the needs of the customers to whom the business provides products/services. However, with particularly fast and invisible operations like travel services, researching trends or demand is a challenge. So, where you need to start researching and how to choose, The Outbound Sentiment Score™…
Vietnam Outbound Travel Sentiment Remains Strong for Summer 2024
The Outbound Travel Sentiment Score™ for the Vietnamese market remains strong at 124.9 points, matching the average for the Asian tourism market and ranking third in Southeast Asia. This indicates that Vietnamese tourists are enthusiastic about traveling abroad despite ongoing economic challenges. Summer Travel Intentions High, But Bookings Lag While 79.7% of Vietnamese tourists surveyed…