Vietnam’s State of Travel H1 – 2023

Report Overview

In the initial half of 2023, Vietnam’s tourism sector saw a robust resurgence, with international tourist arrivals reaching 5.6 million, accounting for 65.7% of the 2019 figures. Despite the challenges of inflation and escalating living expenses, travel demand is still high. The pace of recovery in Vietnam’s tourism sector has outstripped projections, offering a more optimistic outlook for the achievement of the 2023 target of attracting 8 million international tourists.

Nonetheless, there are still hurdles to overcome in Vietnam’s tourism sector, including high travel expenses, restricted aviation connectivity, and a yet-to-be-fully-recovered Chinese market.

The “Vietnam’s State of travel H1 – 2023” report provides a comprehensive analysis of the performance of Vietnam’s tourism industry from both supply and demand perspectives. It also includes a comparative assessment of Vietnam’s recovery efforts relative to other regional destinations.

Language: English

What you will learn from this report

1. Recovery of the tourism market
2. Outcome of the travel supply chain operations
3. Travel behavior of Vietnam tourists