The first wave of the Ho Chi Minh City Global Traveler Barometer (HCMC GTB 2025) delivers fresh, data-driven insights into international travel demand, visitor behavior and destination perception. This free infographic provides a high-level overview of what the data reveals — from global travel sentiment to Ho Chi Minh City’s positioning among top destinations.
What You Will Find Inside
- Travel demand and sentiment: Patterns of travel demand and readiness to travel from major international markets
- Changing behavior: how travelers choose destinations, travel style, accommodation preferences and trip duration
- Key factors influencing travel: safety, cost, convenience, weather and more
- Visitor perception of Ho Chi Minh City: brand recognition, destination appeal, traveler intent and timing
- Strategic implications: opportunities and insights for tourism stakeholders, DMOs and travel industry partners
