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SEA tourism performance in Jan 2023: Prosper but not fully recover
2022 is the first year of post-COVID recovery process, South East Asia tourism saw sharp growth compared to the previous year (UNWTO). However, in general, the tourism industry has not yet reached the pre-pandemic level in 2019. Last year, the South East Asian region welcomed a total of 35 million international arrivals. It accounted for…
The Chinese market: The golden opportunity returns
In early 2023, China announced it would reopen its borders to foreign tourists for the first time after 3 years of closure to follow the zero-COVID policy. Up to now, China has resumed outbound group tours for Chinese citizens to another 60 countries and destinations. The reopening of the Chinese tourism market can be considered…