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Outbox is a market intelligence company based in Vietnam, specializing in travel, hospitality, destination and tourism.
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Category Archives: Blogs

Domestic tourists surpasses pre-pandemic levels 

The MarketBy Hang Hoang20 December, 2022Leave a comment

Domestic tourism has enjoyed a significant rebound since reopening in Vietnam, with more than 100 million visits, up from 85 million before the pandemic began. Compared to the set target of 60 million visitors this year, the Ministry of Culture, Sports and Tourism said: “The miraculous growth in domestic tourism is a bright spot for…

Definition and purpose of research?

The BasicsBy Hang Hoang20 December, 2022Leave a comment

For some people, research sounds so far away, complicated and hard to do. However, that’s not the fact, and research means a lot to many fields, not just in science. Then, what is research and its purpose? What is research? Research is a process of collecting critical data, and information, then analyzing, and interpreting that…

Experience thrilling games, new travel trend in Da Lat

The TrendsBy Hang Hoang19 December, 2022Leave a comment

Many young people come to Da Lat to experience thrilling, unique, and attractive games in the pine forest. Here are some ideas of thrilling games for you to try when traveling to Da Lat. The longest coaster trail in Southeast Asia – the most unique thrilling game The longest alpine coaster in Southeast Asia (Waterfall…

Hanoi-Hong Kong route to be resumed after three years

The MarketBy Hang Hoang19 December, 2022Leave a comment

Recently, a Vietnam Airlines flight from Hong Kong arrived safely at Noi Bai airport (Hanoi).  This is the first commercial flight connecting Hanoi and Hong Kong following a three-year break due to the Covid-19 pandemic. Ngo Tri Hung, the representative of Vietnam Airlines in Hong Kong, stated that Vietnam Airlines was the first Vietnamese airline…

The differences of Insight, Analysis, and Reporting?

The BasicsBy Hang Hoang16 December, 2022Leave a comment

Many people are confusing the use of these words: reporting, analysis, and insight. This article hopes to shed light on the three terms. Reporting Reporting is the first step of working with data. It is the process of organizing data into informational summaries in order to keep track or monitor if the campaign is effective.…

The Kiss Bridge in Phu Quoc promises to be a new attraction

The TrendsBy Hang Hoang15 December, 2022Leave a comment

Following the success of the Golden Bridge in Da Nang, the Kiss Bridge is being built in the south of Phu Quoc Island. The structure is expected to become a new symbol for Vietnam tourism. The Kiss Bridge is right next to the “Mediterranean town” on the southwest coast of Phu Quoc island. The idea…

Europe puts an end to airplane mode

The MarketBy Hang Hoang14 December, 2022Leave a comment

The European Union (EU) has introduced new regulations on allowing passengers to use the internet and make calls on board via 5G networks. Accordingly, the European Union (EU) has approved regulations allowing passengers to access the internet and make calls on board. Airlines will equip a 5G connection system instead of selling low-speed Wi-Fi access…

How to choose a good market research company?

The BasicsBy Hang Hoang13 December, 2022Leave a comment

Market research in general and tourism market research in particular remain strange concepts in Vietnam. However, in the post-pandemic uncertain context, making data- and insight-driven forecasts is more important than ever. Instead of guessing based on impersonal feeling and judgment, people gradually care more about surveys and researches. Refer to 4 criteria below to choose…

Outbox Insight: Connecting data points of the travel market

The MarketBy Hang Hoang12 December, 2022Leave a comment

Following the rebrand journey and the new release of the latest Outbox Insight report “How Vietnamese are reconnecting with outbound travel?,” The Outbox Company (referred to as Outbox) will focus mainly on the keywords “data” and “insight” in their activities. These two concepts are sometimes confused or misunderstood. Known as an industry expert with many…

Middle class to be the key factor in the growth of Vietnam outbound tourism

The MarketBy Hang Hoang7 December, 2022Leave a comment

Nowadays, outbound travel is no longer a privilege of a few, like elites or business travelers. More and more people can manage to take one or even many trips abroad every year, but when the COVID-19 epidemic spread all over the globe. Nevertheless, the travel interruption in the last two years cannot suppress the robust…

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