The Key to Success: Flexibility in all strategies

Facing many uncertainties and changes, especially in the tourism industry, applying only one strategy and hoping that will be the business guidance throughout the year is no longer suitable and can lead to serious mistakes. Instead, scenario forecasting will be an important strategy for destination management organizations (DMOs) and stakeholders. This is extremely important during…

SEA tourism performance in Mar 2023: The growth rate of inbound visitors increases considerably, except for Vietnam

Data from National Tourism Departments in South East Asia in March 2023 showed better signals over the previous two months. In general, there was an increase in inbound tourists compared to January and February, except for a slight decrease in Vietnam (Cambodia hasn’t updated). The growth rate of international visitors of the whole region in…

Top 4 ways to optimize market research cost

Optimizing costs for operations, especially for market research, is always one of the top concerns in businesses. Finding a way to balance between efficient spending and receiving quality work is not a simple task. Businesses need to have insights into the types and phases of market research, factors affecting cost, and choose reliable travel market…

The Outbox Company releases Most Loved Ranking chosen by Vietnamese travelers

HCMC, April 20, 2023 – The Outbox Company announced its Most Loved Ranking, the first-ever ranking of tourism brands based on the preference and awareness of Vietnamese travelers in Q1/2023. The ranking features top 5 from 6 categories including top domestic destinations, outbound destinations, airlines, online travel agents (OTAs), travel agents/tour operators (TAs/TOs), and most…